The bustling central district of Shanghai Jin'an will use the WeChat platform to issue vouchers based on the Blockchain technology for so-called "cultural tourism". They can be exchanged for book purchases, streaming services, cinema tickets and much more.
According to China Email, the vouchers will be distributed on a widget platform WeChat, managed by the district bureau of cultural tourism.
This area is home to about 1.5 million residents, and, according to the Bureau of Tourism, it is very important that the technology blockchens will be able to abandon the paper vouchers. In addition, the innovation will make it possible to analyze data on how many people use vouchers and what they spend them on.
The cost of vouchers issued daily will vary from $ 1 to $ 9, they will be accepted by theaters, organizers of online courses and training programs.
In addition, the Bureau said that its vouchers will be available for use on the Ximalaua platform, which is a repository of audio books, podcasts and Internet radio stations.
The head of the cultural tourism project said that this step can be considered a reaction to people turning to online entertainment and online training during the ongoing coronavirus pandemic. Now the municipality hopes that this step will stimulate a new wave of e-books and distance learning shopping.
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